{"id":24184,"date":"2026-10-16T09:42:36","date_gmt":"2026-10-16T07:42:36","guid":{"rendered":"https:\/\/dmd2.com\/2026\/10\/16\/dmd2-en-la-revista-especializada-hotelier\/"},"modified":"2026-10-16T09:47:44","modified_gmt":"2026-10-16T07:47:44","slug":"dmd2-en-la-revista-especializada-hotelier","status":"publish","type":"post","link":"https:\/\/dmd2.com\/es\/2026\/10\/16\/dmd2-en-la-revista-especializada-hotelier\/","title":{"rendered":"DMD2 en la revista especializada \u00abHotelier\u00bb"},"content":{"rendered":"<p>La m\u00fasica crea ambiente, transmite familiaridad y marca la percepci\u00f3n que se tiene de un hotel. Pero para que un programa musical funcione de verdad en el d\u00eda a d\u00eda, hace falta algo m\u00e1s que una buena lista de reproducci\u00f3n. Hay que entender c\u00f3mo funciona el negocio, a sus hu\u00e9spedes y el efecto que se quiere conseguir, y contar con alguien que te eche una mano sin complicaciones. Ah\u00ed es precisamente donde entra en juego <a href=\"https:\/\/dmd2.com\/es\/\">DMD2<\/a>, de Kehrsatz, cerca de Berna.<\/p>\n<p>Desde hace m\u00e1s de 20 a\u00f1os, esta empresa suiza dirigida por sus propietarios desarrolla soluciones musicales profesionales para el sector hotelero, la hosteler\u00eda, la restauraci\u00f3n y el comercio minorista. De toda esta experiencia ha surgido una plataforma de streaming propia, desarrollada y gestionada \u00edntegramente por ellos mismos. Para los clientes, esto se traduce en sistemas fiables y preparados para el futuro, sin tener que preocuparse por los detalles t\u00e9cnicos.<\/p>\n<p>Sin embargo, en DMD2 la tecnolog\u00eda no es un fin en s\u00ed misma. Lo m\u00e1s importante es qu\u00e9 efecto debe tener la m\u00fasica en un espacio. DMD2 se centra principalmente en desarrollar<a href=\"https:\/\/dmd2.com\/es\/dmd2-musica-para-empresas\/\">conceptos musicales personalizados<\/a>, adaptados a la identidad de la marca, el ambiente y la hora del d\u00eda. Desde el desayuno, pasando por el vest\u00edbulo, hasta el bar, cada zona tiene su propia banda sonora, creada en colaboraci\u00f3n directa con la gente del lugar.<\/p>\n<p>Lo que diferencia a DMD2 de los grandes proveedores internacionales es la cercan\u00eda: estamos arraigados en la zona, con canales de comunicaci\u00f3n cortos y personas de contacto directas. La asistencia es directa y r\u00e1pida. A esto se suma una colaboraci\u00f3n con artistas y socios t\u00e9cnicos que ha ido creciendo a lo largo de m\u00e1s de dos d\u00e9cadas, as\u00ed como la experiencia adquirida en numerosos proyectos llevados a cabo con \u00e9xito.<\/p>\n<p>Para el director general, <a href=\"https:\/\/dmd2.com\/es\/equipo\/\">Alexander Dal Farra<\/a>, hay algo que es clave: \u00abLo de \u201cuna soluci\u00f3n para todos\u201d no funciona con la m\u00fasica. La m\u00fasica debe contribuir al ambiente de un lugar sin pasar a primer plano. Para eso se necesita experiencia, tacto y un intercambio directo all\u00ed mismo\u00bb.<\/p>\n<p>DMD2 combina tecnolog\u00eda moderna desarrollada de forma independiente con algo que cada vez tiene m\u00e1s valor: una persona de contacto que est\u00e1 siempre disponible, entiende c\u00f3mo funciona tu negocio y se mantiene realmente cerca de ti.<\/p>\n<p>Fuente: <a href=\"https:\/\/hotelier.ch\">Hotelier<\/a> 5\/26, 16 de octubre de 2026<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La m\u00fasica crea ambiente, transmite familiaridad y marca la percepci\u00f3n que se tiene de un hotel. Pero para que un programa musical funcione de verdad en el d\u00eda a d\u00eda, hace falta algo m\u00e1s que una buena lista de reproducci\u00f3n. Hay que entender c\u00f3mo funciona el negocio, a sus hu\u00e9spedes y el efecto que se [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":23999,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[95,166],"tags":[253,396],"class_list":["post-24184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-notizie-dmd2","category-front-blog-it","tag-musica-in-negozio","tag-programmazione-musicale"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DMD2 en la revista especializada \u00abHotelier\u00bb - DMD2 \u2013 Hintergrundmusik f\u00fcr Unternehmen<\/title>\n<meta name=\"description\" content=\"Cercana, personal y a la \u00faltima. 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La m\u00fasica de DMD2 marca el ambiente de una empresa.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dmd2.com\/es\/2026\/10\/16\/dmd2-en-la-revista-especializada-hotelier\/\" \/>\n<meta property=\"og:site_name\" content=\"DMD2 \u2013 Hintergrundmusik f\u00fcr Unternehmen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DMD2AG\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-16T07:42:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-16T07:47:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dmd2.com\/wp-content\/uploads\/2026\/10\/Bildschirmfoto-2026-10-14-um-12.22.35.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1230\" \/>\n\t<meta property=\"og:image:height\" content=\"934\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Daniel Schneider\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@dmd2\" \/>\n<meta name=\"twitter:site\" content=\"@dmd2\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Daniel Schneider\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/\"},\"author\":{\"name\":\"Daniel Schneider\",\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/#\\\/schema\\\/person\\\/2c3ac594101bd0b2f09279f0c7cdae03\"},\"headline\":\"DMD2 en la revista especializada \u00abHotelier\u00bb\",\"datePublished\":\"2026-10-16T07:42:36+00:00\",\"dateModified\":\"2026-10-16T07:47:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/\"},\"wordCount\":423,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dmd2.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Bildschirmfoto-2026-10-14-um-12.22.35.png\",\"keywords\":[\"Musica in negozio\",\"Programmazione musicale\"],\"articleSection\":[\"Notizie DMD2\",\"Front Blog\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/\",\"url\":\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/\",\"name\":\"DMD2 en la revista especializada \u00abHotelier\u00bb - DMD2 \u2013 Hintergrundmusik f\u00fcr Unternehmen\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/dmd2.com\\\/es\\\/2026\\\/10\\\/16\\\/dmd2-en-la-revista-especializada-hotelier\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/dmd2.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/Bildschirmfoto-2026-10-14-um-12.22.35.png\",\"datePublished\":\"2026-10-16T07:42:36+00:00\",\"dateModified\":\"2026-10-16T07:47:44+00:00\",\"description\":\"Cercana, personal y a la \u00faltima. 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